Microsoft’s iPod killer kills itself – no more Zune
Microsoft will be putting a halt to its Zune HD, due to lack of demand for the device.
The Zune Player was launched in 2006 as competition for Apple’s iPod, but it was never able to make a dent in Apple’s massive market share.
In 2009, Microsoft split the Zune team into software and hardware groups, letting the software people focus more on other platforms, such as phones, the Xbox video-game console and personal computers. The company touted the Zune software as a key feature in its redesigned Windows mobile-phone operating system when it went on sale in October.
[ad#ga-480-break]The company touted the Zune software as a key feature in its redesigned Windows mobile-phone operating system when it went on sale in October 2009. The Zune service where people can buy music and software will continue on phones running their WP7 operating system. For more information on the Zune service you can check out their website over here.
As with the KIN lineup, Microsoft has shown it has no qualms shutting down a product line that isn’t performing upto standards.
Microsoft is now focusing on integrating their Zune software service into their other platforms like the Windows Phone7 and Xbox360, so it won’t be long before we have seamless integration across all of Microsoft’s various platforms.
How does this figure in the Nokia-Microsoft pact? We maybe seeing the Zune service preloaded on Nokia’s smartphones instead of Nokia’s own Ovi Music service. Let’s see what comes with the first Nokia Windows Phone when it rolls out!